Client
Mid-market US industrial distributor
Challenge
Buyers placed most orders by phone or email. Sales reps spent hours re-keying orders, and pricing rules were error-prone across customer tiers.
Our solution
We delivered a B2B portal on Shopify Plus with company accounts, role-based purchasing, tiered pricing, and net-terms checkout. Sales reps got an internal admin to assist customers in real time.
Features delivered
- Company accounts with multiple buyers and approvers
- Tiered pricing and contract pricing rules
- Net-terms checkout and PO support
- Sales-rep assist dashboard
Impact
- Online order share grew from 14% to 47%
- Average order time dropped from 18 min to 4 min
- Sales team reclaimed ~25 hours/week